JITESH PATEL
ILLUSTRATOR, DESIGNER & VISUAL STORYTELLER | LONDON
I’m a London-based illustrator and designer with a focus on visual storytelling — from intricate map illustrations and architectural drawings to branding, packaging, and surface design.
Over the past 15+ years, I’ve collaborated with leading brands, publishers and cultural institutions to create work that’s detailed, expressive, and always rooted in craft. My projects span illustrated city maps, beer glass and perfume packaging, branded assets, and editorial features for publications like Architectural Digest and The Financial Times.
WHAT I DO
• Illustrated Maps & Architecture — Maps, building illustrations, city guides
• Branding & Packaging Illustration — Surface patterns, giftware, product visuals
• Books & Editorial — Illustrated maps, custom features, cover art, and authored work
• Custom Commissions — One-of-a-kind gift illustrations and personal projects
LICENSING & USAGE
All projects include licensing tailored to your needs. Standard usage (print, digital) is included; extended rights (international, large-scale, or long-term use) may be subject to additional fees.
PROCESS
Initial Discussion & Brief — We chat about your needs, audience, scale, timeline.
Quote & Terms — I provide a fee estimate and licensing outline.
Concept(s) — Rough sketches or ideas for you to review.
Final Artwork — I deliver full-resolution files in required formats.
Delivery & Licensing — You receive usage rights and files; I can support implementation if needed.
RATES (Typical Ranges)
Simple single illustrations / sketches / spot work: £300-£600
Full maps / multi-page editorial features: £600-£1,500
Branding, packaging, licensing heavy work or tight deadlines: £1,500-£3,000+
(Final quote depends on complexity, usage, exclusivity, and schedule.)
SELECTED CLIENTS
I’ve worked with global brands and institutions who trust me to translate ideas into distinctive visuals, including Cartier, Ralph Lauren, and San Miguel.
• Cartier – Guest route map for boutique launch event
• San Miguel & Bluemoon Beer – Surface designs for limited edition beer glasses
• Ralph Lauren – Packaging pattern for Valentine’s Day fragrance
• Bonnier Books UK – Illustrated maps for England’s Villages
• Kudu Restaurant Group – Architectural brand illustrations across multiple venues
MY APPROACH
I combine pen and ink with digital precision — always led by story, place, and personality. Whether it’s a branding concept or an editorial map, I enjoy distilling complexity into clear, engaging visuals that reflect the character of each project.
CONNECT WITH ME ON:
LINKEDIN
INSTAGRAM
X (FORMERLY TWITTER)
Whether you’re looking for illustration, branding, or design, I create visuals that bring ideas to life. VIEW MY PORTFOLIO or GET IN TOUCH
PORTFOLIO PDF DOWNLOAD
Explore a curated selection of creative projects — from illustrated maps and architectural drawings to packaging and editorial commissions.
DOWNLOAD MY PORTFOLIO (PDF)
DESIGN CLIENTS & PROJECTS
Costa Coffee, Chivas Regal, San Miguel, Blue Moon Beer, Clarks, Teapigs, Havas Worldwide Agency, The Guardian, GQ Magazine, Nationwide Building Society, Cartier, No3 Clive Road, Metropolitan Magazine, Elle Decoration Magazine, Men’s Health Magazine, Lonely Planet Magazine, Optimum Magazine, The Perfume Society, BBH, British Airways, Chiristies The Auctioneers, Galaxy Chocolate, Guardian, Hal & Riney San Francisco, HSBC Bank, John Lewis, John Murray Publishing, Laurence King Publishing, Marriott Hotel, La Perla, Little Brown Book Company, Macmilan Publishing, Macy’s New York, MTV, Ralph Lauren, R-Design Tescos, Superdrugs, TBWA, The Economist, Tres Generaciones, The Gild, Vodafone UK.
