Ralph Lauren approached me to create a new packaging pattern, which would be used on bags and perfume boxes, I was sent some images of the photoshoot images of the perfume box, and I can’t express how pleased I am, I will certainly have to purchase the gift box for my artwork archives.
Ralph Lauren
The Pattern involved me hand drawing elements with a fine liner pen on to paper, as well as using my Wacom tablet to draw patterns into Adobe Photoshop. I scanned the ink pen patterns and converted the pattern artwork to a bit map image. The bitmap image format is a convenient format which always you to apply flat colour to it once you import the image to Adobe Illustrator.
The bitmap image retains the image quality of the scan, without you having to have to convert the image to vector outlines. Using Adobe Illustrator, you can easily use the eyedropper tool to pick a colour from images, or select the colour from the colour palette and apply it to the image to change the colour of it.
I combined the hand-drawn bitmap images and vector artworks within Illustrator to create the pattern. Once the pattern was approved I supplied the artwork as a high res flat digital artwork, saved down as a jpeg. The design agency involved used the Ralph Lauren, Valentines Day romance pattern on to the perfume gift box as well as other gifts.
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