Cartier Boutique Luxury Private Party, Cartier hosted a launch event at a new opening at a store on New Bond Street. The event would begin with a chauffeur driving their guests /clients down Regent St from various hotels from Central London locations, The route of the map will cover Regent St, prior to the junction with Piccadilly Circus. Oxford Circus direction, travelling south. At Piccadilly Circus, a well-recognized landmark Eros will be the first illustration on the map that will be seen by the guests.
The guests journey then takes them right at the Piccadilly Circus junction along Picadilly coming to a halt outside Burlington Arcade. At this particular point, the guests will be escorted by bell boys on a red carpet through the Arcade to Burlington Gardens, still continuing on the red carpet into New Bond Street to the Cartier Boutique store. The Cartier Boutique Luxury Private Party Map has 3 illustrative Cartier boutique stores. The Cartier shop opposite Burlington Gardens and the one directly behind it in Albemarle St. The map will guide the guests to the entrance opposite Burlington Gardens. After guests have visited this launch event there are two/three other part-events at the Royal Academy of Arts, Isabel nightclub/restaurant, and Anabel¹s nightclub. These venues are also drawn on the map where the guests will make their own way on foot.
The Cartier Boutique map was an interesting map to illustrate for such a high profile client. much of the detail and information of the surrounding area was paired back to make the map simple to follow for the guests.