Agency AMVBBDO Twinnings Sensations Test
Agency AMVBBDO, Approached my illustration agent, Ben at Central Illustration agency, for a new potential advertising commission for Twinnings Sensations. The illustration was commissioned for a print campaign. The brief itself was interesting, as, the brief involved illustrating a woman who was invigorated by Twinnings sensations.
I was asked to create 2-test illustration to visualize, Twinnings sensations while incorporating a woman in my illustrative style. The brief was not easy to answer, and it took a little thought, that involved me sketching out some initial ideas on how I could best answer the brief.
The way I decided upon answering the brief was to create a first test illustration. My illustrative approach was to I created a stylised illustrated woman, lying on a leaf. The woman invigorated and surrounded by the Twinnings ingredients, lying on a large leaf, on a river of ingredients. The river I illustrated, creating small individual rippling icons, which looked like a river once the icons were closely placed together.
The Second illustration, The brief was the same as the first test illustration. For the second illustration. I illustrated different icons to visualize the look of the invigorating twinning’s sensations. The icons together illustrated a river, which was flowing and moving. The woman was created from the same elements, essentially the woman ad the river become one element.